Saturday, April 19, 2025

Did a popular OTT giant just secure the digital rights to NBK108 for a record 35 crore?

Did a popular OTT giant just secure the digital rights to NBK108 for a record 35 crore?
Did a popular OTT giant just secure the digital rights to NBK108 for a record 35 crore?

Nandamuri Balakrishna, or NBK as he is commonly known, is a well-known Telugu film actor. He has a large fan base, particularly in the Indian states of Andhra Pradesh and Telangana, and his films have been commercially and critically successful. Fans are eagerly awaiting the release of his latest project, NBK108.
Meanwhile, news broke that a popular OTT giant had acquired the film’s digital rights, causing consternation among fans and industry insiders alike. The reported price of 35 crores is a substantial sum that reflects the high stakes involved in the battle for digital content rights. Nonetheless, in the case of NBK108,The reported sale of digital rights at such a high price is an important development.

The filming of NBK108 began a few days ago, and the crew has been filming extensively in various locations. The current schedule, however, is being held at Ramoji Film City in Hyderabad, where Balakrishna, Kajal Aggarwal, and Sreeleela are filming their scenes. The team is shooting from the morning until 5 p.m., at which point Balakrishna will leave for IPL commentary. Balakrishna has been juggling his acting career and commentary duties, which is not surprising given that he is an avid cricket fan with a wealth of knowledge about the sport.

The crew has been working nonstop, and the director is leaving no stone unturned in order for the film to be a success. NBK108 has created quite a stir in the industry, and fans are eagerly anticipating its arrival. S Thaman will compose the music, and Harish Kannan and C. Ram Prasad will direct the film. Tammiraju oversees the editing.

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